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Saturday, July 21, 2007

Hollywood Says Amateur Viral Video is Dead

Video Camera

Net's amateur hour lasted about that long:
"There was a time not that long ago when UGC seemed poised to topple Hollywood, as if anyone with a video camera and a Web connection was deemed a budding Steven Spielberg. But ask yourself this: When was the last time an amateur viral video actually reached viral status?"
What's more valuable, a one shot viral video, or an on going web series that serves and engages a niche audience?