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Wednesday, December 17, 2008

Detroit Free Press and News Goes Digital But Doesn't Link

Obama Newspaper Covers

Detroit Free Press and News redirect staff, resources to digital delivery of news | Freep.com | Detroit Free Press.

The article
"The Detroit Free Press announced today a first-of-its-kind plan in the struggling U.S. newspaper industry — emphasizing more online delivery of news and information and cutting back home delivery days."
Hasn't the reporter heard about the Christian Science Monitor?

Monitor shifts from print to Web-based strategy. 10/28/08
The Christian Science Monitor plans major changes in April 2009 that are expected to make it the first newspaper with a national audience to shift from a daily print format to an online publication that is updated continuously each day.
If they are going to focus on the web, they need to learn how to link.
"The Detroit Media Partnership said two new Web sites, freep.com/transform and detnews.com/transform, have been launched to gather reaction to the coming changes and to keep the public up to date."
If you put a link to a website online, it's nice to help your reader by making it an active link.

That paragraph should look like this:
"The Detroit Media Partnership said two new Web sites, freep.com/transform and detnews.com/transform, have been launched to gather reaction to the coming changes and to keep the public up to date."
Links baby links! Please.

I'm tired of writing this over and over again. ;-)

COMMENTS
The article has 390 comments as of this posting, but the website only lets you look at 4-5 at a time. Probably wants the page views for advertising.

That's not making it easy for the readers to browse comments. If you are going to focus online you need to think about the reader and not the advertiser.

I can only imagine what the commenters are saying.

I'd comment, but "You must be logged in to leave a comment."

I'm not joining the Detroit Free Press just to leave a comment.

1 comment: