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Sunday, January 11, 2009

Steve Garfield Shares Some Video With Panasonic NA Chairman Yoshi Yamada

Greg Verdino reports from CES: Panasonic, plasmas and people.

"Mr. Yamada watching one of Steve's videos -- a clip shot with a Panasonic HD camcorder that was yesterday's most watched vdeo on CNN iReport... The human story behind Panasonic runs much deeper than corporate executives talking to content creators in the hope of garnering some good will and positive buzz. Those were key objectives of this initiative, but Panasonic is committed to engaging directly with consumers in a more profound way."

Thanks to Joseph Jaffe and Greg Verdino of Crayon for hosting us as guests of Panasonic at CES.

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