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Thursday, February 16, 2012

YouTube Tips for Joe Kennedy 2012: I'm Running video


Video: Joe Kennedy III 2012 Congressional Campaign Announcement Video - I'm Running

Great video.

I've got a couple of points that might help Joe get seen:

Title
I'm Running

OK.

You're running. But that's not the most descriptive title and won't help in YouTube searches for your video.

Let's see the results for a YouTube search for "I'm Running"

I'm running - YouTube
Image: YouTube search for "I'm Running"

Maybe something like this would be better:

I'm Running. Joe Kennedy III Announces Run for Congress

URL
In the YouTube description filed it says:
I am running for Congress in the 4th Congressional District. Please watch my announcement video and visit my website at JoeKennedy2012.com.
Would be better if it had http:// in front of the URL, like this:
I am running for Congress in the 4th Congressional District. Please watch my announcement video and visit my website at http://JoeKennedy2012.com.
That makes URL's clickable on YouTube.

Update: They made the link clickable. Nice.

Captions or Transcript
A great way to help your video get seen is to add a captions or transcript track.

In addition to helping people with poor hearing, this text is very valuable in YouTube search.




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