More impoartant to me is that we peel back some of the veneer that traditionally lurks in the media: i.e. the pretend objectivity that we proclaim so loudly. To me objectivity is a false pretense. It's a false promise on a false premise. Everything we see, feel, hear, know, happens within a certain context - social, economic, political, spiritual, etc...
I say - come out of the closet. Let us know who you support, why, and what for. Let it be part of the public discourse and debate. It's the only meaningful way of trading ideas and feeling sincerely inolved in this process.