MTV CEO: 'evolve or die'

Lost Remote: CTAM 2006: MTV CEO tells attendees to 'evolve or die':

"“Our audience wants to participate and wants to leave their mark on the media landscape.”"

Dear MTV CEO,
I'll participate online when you start making MTV Overdrive work on a Mac.

MTV Overdrive uses Windows Digital Rights Management (DRM) to protect videos from unauthorized re-distribution.

Unfortunately, Microsoft's Windows Media Player Plug-in for Macintosh does not support Windows DRM. If DRM support becomes available for Macintosh, MTV will develop a version of MTV Overdrive that works on a Mac.

Thanks,
--Steve