Join JPG Magazine

I just joined a photography magazine, JPG Magazine:

"JPG is not just another photo sharing site - it's a community that's come together to create a photo magazine."

Isn't that a cool idea?

Joining a magazine?

We enjoy media when it enterains and informs us. Now there is is a third thing it can do, let us belong.

At the recent PodCamp and VON, this theme of belonging has come to the fore. It's exciting.

Note:
John Herman restated this emerging theme in his talk at PodCamp after hearing it in a session. Andrew Baron talked about it at VON. Can someone tell me who first brought it up in a podcamp session?

Update 2:
It was Jared Spool. He writes in:

Yup. Andrew was talking about what people came to vlogs/podcasts for. He suggested there were two reasons: information and entertainment. He then asked the audience if there was anything other reasons. I chimed in with belonging.

I think a lot of the resonance we're seeing with Web 2.0 comes from how people feel connected with others who interact with the same material. You see this in Del.icio.us, Flickr, Rocketboom's comments, zeFrank's wiki, and, as you mention, JPG's creation.

Jared

Thanks Jared.