Scott Kirsner writes: CinemaTech: Original Content for the Web: The Big Questions:
"I think we're seeing the emergence of professional content online that will challenge user-generated content -- something I started talking about late last year. This doesn't mean user-gen video is going to disappear, or that we won't see user-generated viral clips continue to circulate -- just that the professionals are now serious about trying to reach viewers, build long-term relationships, and make money on the Web."We're also seeing the emergence of semi-pro content too.
This is a niche that sits between amateur and professional. There's a big market here.