Quotes from Gary Vaynerchuk's NME keynote:
"If you're 47 and living in your mom's basment, embrace that. It's a big market."
"People watch reality tv although it's not."
"People want authenticity."
Audience question: "I'm from tornado witness radio and concerned that my niche is too small."
"It's not the size of your niche, it's how you work it."