10 Types of Content We All Crave

Scott Monty writes about creating great content in, A New Twist on Content.

Scott says:

Over the last 100 days, Kraft Food's Oreo brand has been sharing a steady stream of some of the most creative and engaging content I've ever seen.

This tweet wouldn’t be possible without, well... #dailytwist twitter.com/Oreo/status/22…

— Oreo Cookie (@Oreo) July 16, 2012

Click through to read the whole post.

Towards the end he includes this guide, from Infinigraph, of 10 Types of Content We All Crave:

- Content that tells a story
- Content that inspires us to action
- Content that challenges our assumptions
- Content that makes us laugh or smile
- Content that confirms our assumptions
- Content that has unexpected twists
- Content that reveals secrets
- Content where David defeats Goliath
- Content that reminds us that we matter
- Content that reminds us that dreams can come true

Great things to think about.