It's interesting to see how Gary Vaynerchuk is using social media to promote his new book. He sent me a review copy and asked that I share on Instagram. I did that.
I also shared the photo, from Instagram to Facebook. I linked to Gary, and he put my post on his Facebook page. That's cool.
I also saw him promoting his book on Snapchat. Over there he asked people to take a screenshot of a photo of him and his book that displayed the @askgaryvee hashtag, over on Instagram too. I shared that too.
I was too quick on the trigger though, and shared the photo just prior to the one Gary really wanted us to share.
That was ok because in the flood of images that got shared, mine stood out as different. ;-)
Instagram is the book promotion vehicle of 2016. It's getting a lot of traction, and the power of it is that you see every post from everyone that you follow.
Buy the book on Amazon.com:
#AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness (Affiliate Link)
