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Showing posts with label ironic. Show all posts
Showing posts with label ironic. Show all posts

Saturday, July 17, 2010

Fast Company Influence Project


The Fast Company Influence Project is lame because it's not measuring influence, but is an artificial popularity contest.

But, wait a minute, I'm in the 99th percentile.

Hmm, let me rethink this. ;-)

Only kidding.

Note:
Click the Fast Company Influence Project link and the scale of my influence, and therefore the size of my photo, gets bigger.

Elsewhere:
Bill Cammack: Thoughts about the “Fast Company Influence Project”
I can’t tell you anything about the actual Fast Company Influence Project because I never clicked on it. I never came close to clicking on it, which is where I feel we will discover some of the myriad lessons to be learned from this situation.

Becky McCray: Old Spice vs Fast Company
Fast Company is a well known forward-thinking business magazine. Conventional wisdom says they should have succeeded in a social campaign. P&G is the corporate behemoth behind the brand Old Spice. They should have had trouble with a social campaign. Turns out, that is exactly backwards.