Thursday, June 03, 2010

Leroy Stick – the man behind @BPGlobalPR

Leroy Stick – the man behind @BPGlobalPR:
Dearest Media,

My name is Leroy Stick and I am the man behind @BPGlobalPR. First, let me begin by explaining my name.

When I was growing up, there was a dog that lived on my block named Leroy. Leroy was a big dog with a disdain for leashes and a thirst for blood. He made a habit of running around our block attacking anything he saw, biting my dad and my dogs basically whenever he had the chance. He chased me a few times, but I always escaped because I was/am an amazing tree climber.

Anyhoos, after Leroy’s second or third attack on my dogs, it became clear that the police and Leroy’s owner weren’t going to do anything to stop him, so my dad took matters into his own hands and came up with a brilliant invention: the Leroy stick.

The Leroy stick was, you guessed it, a stick. My dad carried an axe handle and I carried a plunger handle. My dad told me two things about carrying the Leroy stick. First, if Leroy came near me or the dogs, I should hit him. Second, if I hit Leroy with my stick, I would not get in trouble. Was it legal? Probably not. Was it right? It sure felt like it. We set the example and soon a lot of our neighbors started carrying Leroy sticks as well. Soon enough, Leroy and his owner saw everyone carrying sticks and Leroy didn’t run free anymore.

If you think the point of this story is to beat dogs with sticks, then I’m guessing you probably still think I work for BP as well.

The point of this story is that if someone is terrorizing your neighborhood, sometimes it’s alright to grab a stick and take a swing. Social media, and in this particular case Twitter, has given average people like me the ability to use and invent all sorts of brand new sticks.
Read more.

@BPGlobalPR on twitter.

Street Giant “bp cares” tee

via [ Chris Pirillo ]

1 comment:

  1. Was this sent to media reps or was it available on the @BPGlobalPR Twitter bio site?

    Would love to do a podcast with the creator for my A Life of Play podcast.

    If you've got a lead on the guy (or team of folks doing this stream) gimme a shout.