...for the first time ever, Ford is bucking with tradition and turning to the web — with Facebook as the platform — to reveal its latest vehicle.
Ford has been using the Ford Explorer Facebook Page to drum up excitement in anticipation of the all-day Facebook event. They’ve already far surpassed their goal of 30,000 fans prior to the reveal, which means the car maker will be giving away an Explorer to one random fan.
Visit the 2011 Ford Explorer Facebook Reveal page.
2011 Ford Explorer Image courtesy Ford
Watch the 2011 Ford Explorer Reveal video:
Nice job using social media sites Facebook and YouTube.
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