Labels

Sunday, December 16, 2012

Where Good Ideas Come From

Great video from Steven Berlin Johnson.






Buy on Amazon.com: Where Good Ideas Come From: The Natural History of Innovation


Also good:



Buy on Amazon.com: The Myths of Innovation

While you are here, this is a great read too:

The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains:
A good story can make or break a presentation, article, or conversation. But why is that? When Buffer co-founder Leo Widrich started to market his product through stories instead of benefits and bullet points, sign-ups went through the roof. Here he shares the science of why storytelling is so uniquely powerful.

No comments:

Post a Comment