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Tuesday, February 26, 2013

My #SXSW 2013 Schedule - Say Hi!

IFC Crossroads House at SXSW

I'm starting to see people sharing their plans for SXSW. I've gotten a deluge of party invites, and RSVP'd to a lot of them, not all of them, but ones that I really want to go to.

This year there are some services that, for a fee, will register you for everything. That's not fair to the event organizers.

One thing that happens at SXSW is that you'll see someone, and think that you'll be able to catch them later. Sometimes, you'll never see them again.

Then, after the conference there will be the email saying, I saw you, but you looked busy, so I didn't say hi, but I really wanted to meet you.

Don't do that.


It's cool.

SXSW People 2009

Last year a did a daily live show leading up to SXSW called The Road to SXSW. Here's the first episode with Travel Tips for #SXSW from 2012. It's useful for 2013 too.

My #SXSW 2103 Schedule ( Subject to Change )

When I schedule for SXSW, I make sure I schedule in things that I must attend. So no matter what else is going on, I make it a point to get to some sessions and events that for me are ones I don't want to miss.

I'll be filling in this schedule as it gets closer to SXSW. Here's what I have so far.

Leave a comment if there's something you think I'll like.

#boston2austin #sxsw

I've used the SXSW web site and iPhone app to add a bunch of sessions to my schedule. It doesn't mean that I'll get to them, but click over to MY SXSW for sessions that I think are interesting.

What follows are a few events that I want to highlight with *BEST BET* on those that I want to make sure I get to each day. I try to have one or two *BEST BET* events as a goal. Most years I make at least one a day.

JetBlue: Boston to Austin Nerd Bird

Badge Pickup ASAP. As soon as I get to Austin I'm picking up my badge. This year they've got Badge Pickup QuickCode. I'm sure this will help.

Gingerman Drink Up.

SXSW Startup Crawl 2013 presented by Rackspace 4- 10
Location: 701 Brazos Street - 16th Floor - Austin

AMD Technograffiti 7:30 - Midnight w/Chris Pirillo
Location: Edelman Austin, 701 Brazos Street , 3rd Floor, Austin, TX 78701

Marketbot's Bre Pettis: Opening Remarks. Friday, March 8, 2013 from 2:00-3:00 pm in the Austin Convention Center.

Private Party

State of NOW

Private Dinner

Nightcap 3 with Edelman

CC Chapman Amazing Things Party 11 - 1

Klout Afternoon Delight

Elon Musk Keynote 2:00 - 3:00
scheduled March 9, 2013 from 10:15 AM to 11:15 AM
Location: Austin Convention Center
Exhibit Hall 5
500 E Cesar Chavez St

How TV & the Internet Are Converging on TMZ 5-6
Location: Austin Convention Center
Room 18ABCD
500 E Cesar Chavez St
Harvey Levin

What's So Funny About Innovation? Q&A
Method Principal Paul Valerio, and comedian and best-selling author, Baratunde Thurston
Sat, March 9th, 5:00 - 6:00PM
Austin Convention Center, Ballroom A

Chevy Tweet House

Tech Cocktail's SXSW Startup Celebration sponsored by CEA and .CO 7 pm
Location: The Stage on Sixth - 508 East 6th Street - Austin


Fullscreen @ SXSW: Reggie Watts & DJ Earworm 10 pm


The Social Video Race 11
scheduled March 10, 2013 from 11:00 AM to 11:30 AM
Location: InterContinental Stephen F. Austin
Capital Ballroom
701 Congress Ave

Allhat V
Chevrolet Presents Allhat V: 12:30 - 2:30
Location: Guero's Taco Bar - 1412 Congress Ave - Austin
For details, click here:

*BEST BET* My favorite session at SXSW of all time - Please go for me. I can't. ;-)
Jeffrey Tambor's Acting Workshop
Austin Convention Center
Vimeo Theater
Sunday, March 10 1:30PM - 3:00PM

The Signal & the Noise: Nate Silver
3:30PM - 4:30PM
Austin Convention Center
Exhibit Hall 5
500 E Cesar Chavez St

Join me at Wiley's SXSW Party
Sunday March 10th 6-9 PM
Hangar Lounge

*Must be 21 to be allowed to enter.
**Space is limited to 300 at a time and a RSVP does not guarantee entry.
***SXSW badge will be required at the door to gain entrance to this event.


Charity Water
Tech Cocktail
Nat Geo and Girl Talk

Whoa Nellie! Content Strategy for Slow Experiences 3:30
scheduled March 11, 2013 from 3:30 PM to 4:30 PM
Location: Austin Convention Center
Ballroom EF
500 E Cesar Chavez St

Getty 6 PM

Private Dinner 6 - 8

Marketing Cloud Party at SXSW 2013: 1 Nite with Mike 9-12
Location: Stage on Sixth, 508 East 6th Street, Austin TX, TX 78701
Please click the link below to attend. The event lobby will open 15 minutes prior to the event.

AMC Celebrity Panel at Noon

Collaborative Filmmaking using Mobile Technology 12:30
scheduled March 12, 2013 from 12:30 PM to 1:30 PM
Location: InterContinental Stephen F. Austin
Capital Ballroom
701 Congress Ave

Peter Thiel: You Are Not A Lottery Ticket

Matthew Inman Keynote 2 PM
scheduled March 12, 2013 from 2:00 PM to 2:30 PM
Location: Austin Convention Center
Exhibit Hall 5

Transitioning Alternative Comedy to TV
Austin Convention Center
Room 18ABCD
Tuesday, March 12 3:30PM - 4:30PM
Location: Room 18Abcd

Democratization of Content, Check. So What’s Next? 3:30
scheduled March 12, 2013 from 3:30 PM to 4:30 PM
Location: Austin Convention Center
Ballroom G
500 E Cesar Chavez St

People of Letters 9 pm
scheduled March 12, 2013 from 9:00 PM to 10:30 PM
Location: 18th Floor at Hilton Garden Inn
People of Letters featuring Amanda Palmer, John Sayles, Jenny Owen Youngs, Neil Gaiman, Emma Swift and Buck 65 each writing a letter and performing it aloud.

From 140 to 0: The Rise in Image-Based Marketing 11 AM
scheduled March 13, 2013 from 11:00 AM to 12:00 PM
Location: Austin Convention Center
Room 17A
500 E Cesar Chavez St

Getty Guestlist

JetBlue Austin to Boston Nerd Bird

Austin, TX Long Range Forecast. Thursday March 7 - 73 Degrees and Clear. Nice.

See Also:

CC Chapman: Making the Most of SXSW:
In the past you’ve read how I rarely go to any of the parties. They are big, loud and insane. The lines will be long and you should be prepared to wait quite some time for the bigger ones. Every year you’ll hear people complaining about the lines. Accept them or don’t attend.

The shear volume of attendees is overwhelming and it is easy to get lost in the waves of people. You need to plan ahead to make the most of your time in Austin.

Margot Bloomstein: It’s a small SXSW after all:
Intimate conversations.
Thoughtful, small group dialogue.
Casual, unhurried engagement over drinks with potential partners and clients.
That’s an ideal industry conference, right? Well, that’s still what I find at South by Southwest Interactive. Even among 20,000 hustlers, gurus, and thinkers of The Next Big Thought, I still look forward to a SXSW that gives me opportunities to reconnect and engage.

Edward Boches SXSW tips.

Andrew Hyde's SXSW 2013 Guide