Wednesday, February 25, 2015

Mercedes-Benz of Burlington - Front Page Boston Globe

Luxury car dealers boost showroom amenities. Features Mercedes-Benz of Burlington. By Callum Borchers GLOBE STAFF FEBRUARY 25, 2015

At dealer Bernie Moreno’s Mercedes-Benz of Burlington, for instance, the cafe is next to a salon where customers can get free manicures and hair styling while their cars are in the shop. If routine maintenance is not done in 45 minutes, that work is free, too.

“If we can deliver value and speed — plus the experience — and the price difference is minimal, then the client comes back for everything, which is what we want,” (Bernie) Moreno said. “We want them to get used to coming here for anything that has to do with their car.”
It's exciting to see one of the companies that I have a financial interest in, featured on the front page of The Boston Globe.

Let me know if you are in the market for a new or certified pre-owned car, and I'll be happy to introduce you someone who can take care of you and give you a fair deal.

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